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Women and Entrepreneurship: Female Durability, Persistence and Intuition at Work

Business & economics


by
Beatrice E. Avolio Alecchi and Mirjana Radovic-Markovic

Book Details

Format: EPUB

Page count: 182 pages

File size: 4.4 MB

Protection: DRM

Language: English


Women and Entrepreneurship comes from two authors with especially rich experience in this field of research. Beatrice Avolio and Mirjana Radovic-Markovic profile women entrepreneurs and consider their motivations, together with the obstacles and challenges that they face and often overcome. A focus on emerging forms of entrepreneurship leads to a concentration on what is happening in newly developing economies, with a major case study set in a South American context. The authors deal with how rural entrepreneurship, virtual entrepreneurship, and project-based and home-based businesses lend themselves to providing opportunities for women. The authors’ findings reveal that increased participation of women in business leadership is imposing a new behavioural style on businesses; and that particularly female kinds of durability, persistence and intuition are producing business advantage. This book clearly identifies success factors and proposes guidelines for the benefit of female entrepreneurs, female-led businesses, and businesses in general.

Women and Entrepreneurship comes from two authors with especially rich experience in this field of research. Beatrice Avolio and Mirjana Radovic-Markovic profile women entrepreneurs and consider their motivations, together with the obstacles and challenges that they face and often overcome. A focus on emerging forms of entrepreneurship leads to a concentration on what is happening in newly developing economies, with a major case study set in a South American context.… (more)

Women and Entrepreneurship comes from two authors with especially rich experience in this field of research. Beatrice Avolio and Mirjana Radovic-Markovic profile women entrepreneurs and consider their motivations, together with the obstacles and challenges that they face and often overcome. A focus on emerging forms of entrepreneurship leads to a concentration on what is happening in newly developing economies, with a major case study set in a South American context. The authors deal with how rural entrepreneurship, virtual entrepreneurship, and project-based and home-based businesses lend themselves to providing opportunities for women. The authors’ findings reveal that increased participation of women in business leadership is imposing a new behavioural style on businesses; and that particularly female kinds of durability, persistence and intuition are producing business advantage. This book clearly identifies success factors and proposes guidelines for the benefit of female entrepreneurs, female-led businesses, and businesses in general.

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