Tourism in Southeast Asia: A New Direction
Kaye Sung Chon
Page count: 192 pages
File size: 2 MB
Tourism in Southeast Asia: A New Direction focuses on the remarkable growth in international tourism seen here in recent years. While the state of tourism’s growth and development varies greatly from one country in the region to another, all face the challenge of fostering financially and environmentally sustainable tourism. This volume sheds light on the confusing issues of tourism development, marketing, and management in Southeast Asia and Indo-China.