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Routledge Handbook of Sport and Corporate Social Responsibility

Business & economics


by
Juan Luis Paramio Salcines (Editor), Kathy Babiak (Editor) and Geoff Walters (Editor)

Book Details

Format: EPUB

Page count: 384 pages

File size: 4.4 MB

Protection: DRM

Language: English

The Routledge Handbook of Sport and Corporate Social Responsibility is the first book to offer a comprehensive survey of theories and concepts of CSR as applied to sport, and the social, ethical and environmental aspects of sport business and management. It covers every key issue and functional area, including implementation, strategic benefits, communication and corporate image, stakeholder engagement, and the measurement and evaluation of CSR policies and practices, and includes detailed international case studies, from the NBA and the Olympic Games to Japanese soccer. This book is important reading for any student, researcher, manager or policy maker with an interest in sport business, management, ethics or development.

The Routledge Handbook of Sport and Corporate Social Responsibility is the first book to offer a comprehensive survey of theories and concepts of CSR as applied to sport, and the social, ethical and environmental aspects of sport business and management. It covers every key issue and functional area, including implementation, strategic benefits, communication and corporate image, stakeholder engagement, and the measurement and evaluation of CSR policies and practices,… (more)

The Routledge Handbook of Sport and Corporate Social Responsibility is the first book to offer a comprehensive survey of theories and concepts of CSR as applied to sport, and the social, ethical and environmental aspects of sport business and management. It covers every key issue and functional area, including implementation, strategic benefits, communication and corporate image, stakeholder engagement, and the measurement and evaluation of CSR policies and practices, and includes detailed international case studies, from the NBA and the Olympic Games to Japanese soccer. This book is important reading for any student, researcher, manager or policy maker with an interest in sport business, management, ethics or development.

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