Provocateur: Images of Women and Minorities in Advertising

Social science

Anthony J. Cortese

Book Details

Format: EPUB

Page count: 192 pages

File size: 12.7 MB

Protection: DRM

Language: English

In the third edition of Provocateur, sociologist Anthony Cortese offers an in-depth critical analysis of modern advertising_perhaps the most powerful cultural and economic institution. Focusing on images of women and minorities, he unravels the ideologies of domination and control in contemporary commerce. The third edition includes updated advertisements and analyses, and Cortese concludes with policy implications for advertising.