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How to Start a Magazine: And Publish It Profitably

Business & economics


by
James B. Kobak

Book Details

Format: EPUB

Page count: 320 pages

File size: 3.7 MB

Protection: DRM

Language: English

Anyone who wants to start a magazine and doesn’t own this book is a fool.-Victor Navasky, Publisher, The Nation Timely and informative, this book explains all the steps needed in planning, testing, and executing the startup of a successful magazine. But more than this, the book serves as a resource for understanding how profitable magazine publishing is carried out, as well as the current situation in the magazine field, including branding over the Internet and other media.